I was on a group windsurfing holiday once, and the weather was shit so a few of us in the group decided to go on a piss-up and climbed into a car to take us off. chatting away something was said so I piped up - "ah well, you only live once, might as well enjoy it" - and a voice piped up from the back "no you don't live once".
turns out the guy's wife had died a couple of years earlier, but he seemed to be in total denial and was convinced he'd meet her again as she would be reincarnated in his life.
hey ho - he was a vegan as well. otherwise a nice bloke.....