Race photographs too expensive?

1 to 20 of 24 messages
27/06/2012 at 10:17

Just completed a race and an alert to say race photo's were ready.

Four average quality images, they want £29.99 to allow me to download them.

After my first HM I bought the images but have simply not bothered since. I think these race photographers / companies are shooting themselves in the foot with these prices. More expensive for the photographs than the race entry.

Each image will often be the same one for several runners.

Anyone think they are offering fair value?

27/06/2012 at 10:46
Some businesses offer really good deals. For instance, I ran the Wales Marathon and paid 20 pounds for 19 high quality photos. This would also have included photos from the bike and swim had I entered. The company was small, and took a bit of time tagging the photos, but what they produced was excellent

Now the larger better known outfits ones are a different story. 15 to 20 quid for one image of me with spit, sweat, and a gurning face is too steep and I won't pay that
27/06/2012 at 10:48

No one forces you to buy them, and if the company didn't make money they would change the pricing policy

27/06/2012 at 11:00

That's all well and good, Dave. But the prohibitive cost will deprive many people of those keepsake photogrpahs. If more small firms were given the opportunity (as in Also-ran's example) the prices would be more favourable. Instead what seems to be happening is marathon-photos seem to be gaining a monoply this cannot, ultimately be good for the consumer.

My last race had just over 1,000 runners so wasn't a massive scale event and could have been covered by a small firm or two.

 

27/06/2012 at 11:12

Get a supporter to go along and take a photo of you if you really want a keepsake.

That way you get a photo for cheap, and a cheer on your way too!

27/06/2012 at 11:13

JakeUK - tend to agree, but there are ways of getting them for free. Try a screen dump, and edit the image. Should I be posting this, I wonder?

27/06/2012 at 11:14

I suppose they work out a price strategy based on the number they will sell to cover the cost of a couple of days work for the photographer and make a bit of a profit. Perhaps Marathon-photos are able to offer the race directors something that smaller firms can't, e.g. guarantee that at least x% of runners will have a photo taken or faster turn around times?

I don't usually buy race photos, but find it quite useful to flick through to take a look at my form - especially comparing the photos taken at the beginning of a race with those taken at the end and seeing how badly it deteriorates as I get tired!

27/06/2012 at 11:22

Dan - I am on the mailing list for one of the race photography companies (not sure how I ended up on it unless they got my details from my entry to an event they cover). Recently the photographer/MD did a mail shot that was basically a huge rant about people "stealing" race photos without paying for them, and saying that he could tell who right-clicked & downloaded photos from his page and knows the name of the runner because who would bother "stealing" race photos belonging to someone else. THEN he threatened to start naming and shaming by replacing images of those runners with something like a poster saying their photos had been removed because they stole images.

It just made me think "well that's a lesson in how NOT to communicate with your customer base!" - I wouldn't buy anything from him on principle, now that their idea of increasing sales is to accuse their customers and potential customers of being thieves!

27/06/2012 at 11:26

Take a screen shot, rather than right click

27/06/2012 at 12:50

Interesting point about "stealing" race photographs. On the other hand, if someone posts on a website an image of me, I'd feel quite happy in taking a copy of that image. It is of me, after all.

 

27/06/2012 at 13:00

some race T&C's state you agree to give up the right of your image for the race, to stop this arguement.  It wont be frequent runners who buy the photos it will be the first timers to mark the achievement.

we are lucky where i race as race-photos give the photos away free

27/06/2012 at 13:07

Fair comment, DR. I'd be quite happy to pay, eg, a quid or so extra on the race fee in exchange for free downloads of photos. If it's a big field it could poss be less than that. I don't know whether that would work economically, but it seems a good idea to me at least.

Edited: 27/06/2012 at 13:07
27/06/2012 at 13:07
Muttley wrote (see)

Interesting point about "stealing" race photographs. On the other hand, if someone posts on a website an image of me, I'd feel quite happy in taking a copy of that image. It is of me, after all.

 

The images they put on the websites tend to be low-res and have a watermark on them, so probably not worth having anyway, but I agree in principle! 

I don't ever buy pictures, even if they were cheap I probably wouldn't bother - they don't tend to be flattering!

27/06/2012 at 13:34

I'd guess that most people fall into two categories:

1. couldn't care less, wouldn't pay anything for a photo

2. really want a photo, prepared to pay quite a lot

So if you charged say £5 for photos you'd only sell a few more and you'd make a lot less money.

The parkrun I do usually has a photographer, so I've got plenty of free photos of me running. 

27/06/2012 at 16:32
Muttley wrote (see)

Fair comment, DR. I'd be quite happy to pay, eg, a quid or so extra on the race fee in exchange for free downloads of photos. If it's a big field it could poss be less than that. I don't know whether that would work economically, but it seems a good idea to me at least.

Like this idea.

27/06/2012 at 18:20

I've bought race photos twice, each time when the entire pack came to ~ £20. Some races seem to charge that for one image, then £40/£50 quid for all of them. 

So I seem to fall in the gap in the middle of Tom's classifications.

27/06/2012 at 19:47
I fall in the gap too. However, as you run more and more events, I imagine the interest in the photos diminishes. As Tom says, you get some excellent photo at severl park runs. I you don't get you cheesy grin right one week, you can perfect it the next weekend.
27/06/2012 at 20:25

I'm in the always look hideous so would never buy camp. I wouldn't mind paying an extra pound or so on race entry though so I could download a good belly wobbling shot to put on the fridge to keep me away from the cheese and cider.

27/06/2012 at 22:40
JakeUK wrote (see)
Muttley wrote (see)

Fair comment, DR. I'd be quite happy to pay, eg, a quid or so extra on the race fee in exchange for free downloads of photos. If it's a big field it could poss be less than that. I don't know whether that would work economically, but it seems a good idea to me at least.

Like this idea.

Hate this idea. I want race entries to be as cheap as possible.

28/06/2012 at 09:56
Years ago they used to send you the race photographs and if you liked them you sent the money or sent them back. Or not in my case.

Never bought a race photo in my life.
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