To Hobbling Harrier, well though out posting, i agree that Alex Vero isnt the only guy/girl out there working hard at their sport to get the best out of themselves.....so what !!!
He was bold and stated his intention right from the off , set himself a truly tough target and went about trying to achieve it with dedication. He declared himself a sloth and wanted to get to the Olympics, in doing that he has marketed his product well, so what is so wrong with that. I dont see him as an egomaniac, I see him as a guy with ambition and drive.
Admittedly he may be guilty of being too optimistic but seriously, who would have given a s**t about his documentary about running a sub 2:30 at London. A declaration that he was going to make the Bejing team was what he required to catch the attention of us all and get the funding he needed to try to achieve his goal, and he did that. Well done !
Quoting your "There's hundreds of major success stories out there", fair enough, I am sure there are, but not in my running world, I am a jogger and I dont know any of them, this story for me is truly intruiging and inspiring, and for me and for the majority of part time runners (who make up over 90% of the running community may I add), this story unfolding in front of us is enthralling., he has even got you hooked as you say .... "I was looking forward to racing him. " (hinting unashamedly at your own ability !!!)
I continue to applaud this guy, he has seen an opportunity to pursue his dream and get paid for doing it, and somehow his quest is providing inspiration to many..