"Personalised dietary, physio and sports psychology support from the ASICS PRO Team throughout your training"
It looks to me like things have been learnt from previous years and if the sports psychology bit is serious, then I reckon the six chosen will be very well looked after.
I wish all the applicants well and hope they have a fantastic time. It sounds really good and looks like the people who are applying will be serious about doing "a" marathon rather than "the" marathon.
I had a whale of a time on the SSX 2010 project and it was just a shame I managed to acheive the target 5 weeks later than planned!