I don't think anyone got "rich" organising triathlons!
I agree. When I marshalled at the Vitruvian it gave me a proper idea at the amount of organising etc that goes on at a tri. the Vit is run by Pacesetterevents and you'd like to think they would like to make a penny for themselves here or there, being an events management organisation, but I couldn't see where to be honest... If you tot it all up, rental of the facilities for a couple of days as most things are set up the day before, security/canoos on the lake, transition, the motorbike draft busters, the feed stations, policing, St Johns Ambulance, organising all the volunteer marshalls and scouts, organising the sponsors, a proper finish arch with music, announcements, decent medals, goodie bag, nice shirts... all the way to the fact that they know how to treat their volunteers well and treat you to a bacon butty and black coffee at 5am, --- that divided by a relatively small number of participants (not tens of thousands for Great Bupa runs) and you can't really see how they make a huge living out of it...
PMSL @ "disco afterwards"... well whoopeedoo!!!!