Adidas Men's Team GB Tee, £35.00
Kerry says: This choice is bound to cause some division on the forums along the lines of those who think it's quite cool to wear a replica GB kit and those who think it's nerdy.
Who's right? YOU decide (said in Big Brother geordie voiceover chap voice).
However, I'm putting this up as my pick of the week through nothing less than naked patriotism in this summer (I know, don't look out the window) of Olympic shenanigans.
And it's really a rather good piece of kit too. As well as featuring the Stella McCartney-designed flag pattern, the technical features include adidas's trusty Clima Cool fabric which will help to keep you cool and dry on the run in hot weather or intense training sessions.
It's lightweight, and also has flatlocked seams for added comfort so there'll be no irritable chimp-like scratching of your armpits when you're wearing one of these.
One small warning: it's a little fitted so if you're body conscious then go one size bigger than normal. Rule Britannia!